Dah Di Dah

The ability to deliver life saving skills is a responsibility that must be shared by all Emergency Services. Police officers are often the first person on scene...





When a Police Officer is the first person on scene at a medical emergency, it makes sense that they should be capable of administering effective and competent first aid. This is something that the general public would logically expect.


With an Ambulance Service that is under pressure and which, during periods of high demand, is struggling to reach casualties within a reasonable time period, it is increasingly likely that a police officer will be the first person on scene.  Providing  police officers with the ability and confidence to deliver effective first aid rapidly and competently, without the fear of making a mistake, is central to collaborative working and the protection of the public.


  • It is clear to all, that developing collaborative working relationships between the three services is not about surrendering historical professional roles; it is an inevitable evolution and a response to the needs of an ever changing society. It is ultimately about delivering the most effective and efficient use of resources for the protection of the public.


We’re working to improve casualty outcomes by providing a simple and practical solution to the greatest challenge facing first aiders; skill fade and panic induced memory block. This new approach represents an evolution in the delivery of confidence and capability for the first aider. Because, unlike a manual these unique, pocket sized books have been specifically designed to deliver assistance when it’s needed most; during a real medical emergency.


It’s widely accepted that in the UK alone, over 140,000 people die every year, who could have survived had they received competent first aid and yet, of the 1 in 10 of the UK population who attend a first aid course, over 70% report lacking confidence in their first aid skills. They also report concerns about how they might perform or what they’ll remember when faced with the responsibility of having to deal with a real, life and death situation. At a time when our Ambulance service struggles to meet increasing demands with diminishing resources, delivering sustainable, competent first aid capability that increases protection for the general public and which mitigates the very real challenges of skill fade and panic induced memory block must be a priority for everybody.


Our system is designed to rapidly unlock knowledge; it creates focus and delivers instant and sustainable capability. The user has only to answer yes or no to a simple question and our algorithms guide the first aider step-by-step to confidently make a diagnosis and to comprehensively carry out the correct life-saving actions for over 40 ‘time critical’ medical emergencies. They’re waterproof and tear resistant and meet UK and European first aid clinical guidelines. They’re so simple to follow that first aiders as young as twelve can use them to save a life.


For the first-time ever, any first aider can be confident of carrying out the correct life-saving actions, even when they feel overwhelmed by the sometimes-enormous emotional impact of having to deal with a situation that’s outside of their normal day-to-day experience. Our system delivers peace-of-mind that everything that can be done, will been done. This is a military concept that was proven on the battlefields of Iraq and Afghanistan and adapted by us for civilian use. It’s worked for the military and it can work for you…






The step-by-step guides were born out of a need for change:

In the UK 140,000 people who could have survived, die every year because there wasn't somebody available who had either the confidence or competence to deliver effective first aid.



1.  A road traffic accident was being managed by two Police Officers. There was a casualty sitting lifeless in the drivers seat of the car but, instead of attending to the casualty, the Police Officers were directing traffic while waiting for an ambulance to arrive. They assumed the driver to be dead as a result of the impact. In fact, his airway had become blocked by something that he'd been eating when the collision happened and his condition had been survivable. Both Officers had been first aid trained but they did not attempt resuscitation.


2. Stephen Lawrence Murder: The first police officers who arrived at the scene did not even appear to realise that Stephen had been stabbed, believing instead that he had a head injury. No one attempted to give him first aid, instead leaving him alone because he was lying on his chest and therefore in the recovery position.


In reality; most of these people are only doing their best, even when their best falls short of our expectations.  So we decided that we could help them to do more, to unlock their knowledge, to guide them step-by-step, so that even if the worst happened and the casualty didn't survive, both the first aider, their employer and the family of the casualty could be reassured that everything that could have been done, had been done...







Dah-Di-Dah Publishing Ltd